In a groundbreaking move set to redefine the electric two-wheeler market, Ola Electric has launched its highly anticipated Gen 3 e-scooter range, promising unparalleled performance, extended range, and cutting-edge technology. With prices starting at an affordable ₹79,999 for the entry-level model and going up to ₹1,69,999 for the premium variant, the new lineup caters to a wide spectrum of consumers, from budget-conscious buyers to tech-savvy enthusiasts.
A Leap Forward in Innovation of OLA
Speaking at the launch event, Bhavish Aggarwal, CEO of Ola Electric, emphasized the company’s leadership in the EV space. “While our competitors are still catching up to our Gen 1 standards, we’ve already reached Gen 3,” he remarked confidently. This bold statement underscores Ola’s commitment to staying ahead of the curve with advanced engineering and futuristic design.
The Gen 3 scooters boast a revolutionary mid-drive motor paired with an integrated Motor Control Unit (MCU), replacing the traditional hub motors used in earlier models. According to Aggarwal, this innovative design is not only five times more efficient but also significantly lighter and more reliable, ensuring a smoother and quieter ride.
Pricing and Models: A Scooter for Every Need
The Gen 3 lineup includes four distinct models S1 X, S1 X+, S1 Pro, and S1 Pro+—each tailored to meet varying customer preferences. Here’s a breakdown of the pricing and battery configurations:
(Model Battery Capacity Price (in ₹)
– Ola S1 X 2 kWh ₹79,999
– Ola S1 X 3 kWh ₹89,999
– Ola S1 X 4 kWh ₹99,999
– Ola S1 X+ 4 kWh ₹1,07,999
– Ola S1 Pro 3 kWh ₹1,14,999
– Ola S1 Pro 4 kWh ₹1,34,999
– Ola S1 Pro+ 4 kWh ₹1,54,999
– Ola S1 Pro+ 5.3 kWh ₹1,69,999
The flagship S1 Pro+ model stands out with a remarkable 320 km range on a single charge and a top speed of 141 km/h, making it one of the most capable e-scooters in its category. Meanwhile, the entry-level S1 X offers affordability without compromising essential features, appealing to first-time EV buyers.
Cutting-Edge Features for Enhanced Efficiency
One of the standout innovations in the Gen 3 series is Ola’s patented ‘Brake by Wire’ technology, co-invented by Aggarwal himself. This system uses sensors on the brake lever to optimize braking force, balancing pad wear and motor resistance. As a result, riders can enjoy a 15% increase in range and double the lifespan of their brake pads.
Additionally, every Gen 3 scooter comes equipped with an Anti-lock Braking System (ABS) for enhanced safety. The scooters also feature a chain drive with pre-lubricated O-rings, which promises twice the durability of the belt drive systems used in previous models. These upgrades reflect Ola’s focus on reliability and user experience.
Performance and Cost Efficiency
Compared to their predecessors, the Gen 3 scooters deliver a 10% boost in energy efficiency, a 53% increase in peak power, and a staggering 31% reduction in manufacturing costs. These improvements have enabled Ola to offer lower prices for the Gen 3 range while maintaining superior quality and performance.
For now, Gen 2 scooters will continue to be available alongside the new lineup, with temporary price reductions for the next seven days. However, the Gen 3 models are expected to dominate sales due to their advanced features and competitive pricing.
Expanded Retail Network and Upcoming Launches of OLA electric scooter
Ola Electric has aggressively expanded its retail footprint across India, growing from 800 stores in November 2024 to an impressive 4,000 by December 2024. This rapid expansion highlights growing consumer trust in Ola’s service model and the government’s push for sustainable mobility solutions.
Orders for the Gen 3 scooters are open starting today, with deliveries scheduled to begin in mid-February 2025. The S1 Pro+ featuring Bharat Cells, Ola’s proprietary battery technology, will hit the roads in April 2025. Additionally, Ola has teased the launch of its much-awaited Roadster X motorbike on February 5, 2025, further fueling excitement among EV enthusiasts.
Why Choose Ola Gen 3?
With its combination of affordability, cutting-edge technology, and eco-friendly design, the Ola Gen 3 e-scooter range sets a new benchmark in the Indian EV market. Whether you’re looking for long-range capabilities, high-speed performance, or everyday practicality, there’s a Gen 3 scooter designed just for you.
As Bhavish Aggarwal aptly put it, “We’re not just building scooters; we’re building the future of mobility.” And with the Gen 3 lineup, Ola Electric is well on its way to achieving that vision.
